Crafting today’s news, shaping tomorrow

Razom Group is a media holding that creates modern informational and advertising solutions, uniting people, brands, and ideas for shared success.

10.03.2026

AICON

FOOH in 2026: How AI Broke an Expensive Advertising Format

Until recently, FOOH was a toy for big brands, while others could only watch, envy, and say: “For now this...

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10.03.2026

AICON

AI vs Production: Who Will Win the Fight for Advertising Budgets

If you think this article is about how AI will take your job — you guessed wrong. This is a...

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10.03.2026

Razom

Razom Group carried out a rebranding: the new identity reflects the company’s transformation

The advertising and communications market in Ukraine is undergoing a rapid digital transformation: the number of tools, channels, and technologies...

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05.12.2025

AICON

Serhiy Kolos, Chief Creative Officer of AICON, talked about how AI is changing the advertising market.

Yesterday, dozens of people worked on one video: director, cameraman, post-production, sound. Today, it is one person and 5-7 neural...

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05.12.2025

Initiative

Alina Kotenko joined the Supervisory Board of the All-Ukrainian Advertising Coalition VRK

Alina Kotenko, Managing Director of Initiative Ukraine, has joined the Supervisory Board of the All-Ukrainian Advertising Coalition VRK for 2025–2027,...

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18.09.2025

AICON

How AI Is Changing Content Creation: Launching a New Agency in Ukraine

Media consumption has never been more diverse—or more fleeting. According to SQ Magazine, people spend just 1.7 seconds on a...

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